Building narratives that move capital to Africa
We help African VCs and governments tell their story on their own terms, so they can attract funding at home and abroad.
Perception has a price
Yet, many African VCs and governments have no deliberate narrative strategy.
Their stories get told by others, or told “reactively” and inconsistently, so capital
arrives slower, costs more and flows to a narrow set of markets.
Our mission is to reshape how African innovation is perceived and funded
We turn narrative into infrastructure for capital.
We help African VCs and governments build clear, evidence-backed stories that speak to global and local audiences. Closing the gap between how African innovation is perceived and what it is worth helps capital flow with more confidence, and on fairer terms, to the people building the continent’s future.
01/ Research and Diagnose
02/ Strategise and Iterate
03/ Implement and measure
The process starts with a detailed discussion with the client to understand their idea & goals.